Size of internet dating industry
As Rebecca Mc Grath, research analyst at Mintel says: “The popularity of free dating apps has made a big impact on online dating over the last several years by dispelling perceptions, opening up online dating to a new market and driving mobile usage.
Other topics covered include the regulation which is starting to happen in the UK, with the launch of the Online Dating Association, and the publicity around the online abuse directed at women on dating sites.
The Internet has changed the way we get our news, watch television, read books and shop. In fact, online dating sites rank as the third most popular compared to other paid content sites that fill the Internet.
Not only are they profitable, in 2008, online dating sites were credited with helping set-up over 120,000 marriages. Unknown to many, these sites typically generate more revenue than online pornography, despite the discovery of occasional scandals.
As he pulls out his smartphone and swipes through a seemingly endless stream of women’s photos, Tech Tinder Teams Up with Spotify to Let You Find Your Musical Match Finding love is already pretty hard, so it’s good business to make it easier for Justin Bieber fans to find their pop music-loving soulmates.
In partnership with Mintel, Global Dating Insights is offering the report at a special 20% discount, down from £1750 to £1400.
If you are interested in purchasing the report, please contact us at: [email protected] Born in Newcastle, he has an English degree from Queen Mary, London and after working for the NHS, trained as a journalist with the Press Association.
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